Are You An Insurance Marketing Genius?

Let's see what you got. Take our quiz and find out! (Answers at the bottom of the page)

June 09, 2015

The Quiz

1. What percentage of Americans perform online research about the services they are considering purchasing?

A. 25%
B. 45%
C. 58%
D. 87%


2. The odds of contacting a lead if called in 5 minutes vs. 30 minutes drops how many times?


A. 2 Times
B. 5 Times
C. 20 Times
D. 100 Times


3. How many consumers quit doing business with a company because of a bad customer experience?


A. 23%
B. 51%
C. 86%
D. 97%


4. How many agents buy leads and never respond to them?


A. 1%
B. 5%
C. 12%
D. 23%


5. Out of 10 Americans surveyed, how many said they were willing to spend more with companies that provide excellent customer service?


A. 3
B. 5
C. 7
D. 9


6. What chance do agents have of contacting a lead on the first attempt?


A. 15%
B. 23%
C. 39%
D. 70%


7. How many mobile search users will there be by 2016?


A. 50 Million
B. 125 Million
C. 225 Million
D. 1 Billion


8. What percentage of mobile searches will result in a phone call?


A. 34%
B. 51%
C. 61%
D. 72%


9. Phone call leads close higher than traditional online leads by a rate of...


A. 1-2%
B. 2-5%
C. 5-10%
D. 10-20%


10. What percentage of business owners consider phone calls to be the most valuable form of incoming leads?


A. 39%
B. 52%
C. 66%
D. 82%


The Answers


1. What percentage of Americans perform online research about the services they are considering purchasing?


58% - Make sure your potential customers can find you online. Keep your website up to date and be active on social media.




2. The odds of contacting a lead if called in 5 minutes vs. 30 minutes drops how many times?


100 Times - Being the first agent to make contact with a prospect is imperative. You have to be faster than the competition.




3. How many consumers quit doing business with a company because of a bad customer experience?


86% - A good or bad customer experience can make or break your agency.




4. How many agents buy leads and never respond to them?


23% - It's hard to believe but true! Agents get busy and don't respond to potential prospects 23% of the time.




5. Out of 10 Americans surveyed, how many said they were willing to spend more with companies that provide excellent customer service?


7 - It pays to have superior customer service and can lead to referrals.




6. What chance do agents have of contacting a lead on the first attempt?


39% - Services like Quotecalls take the time, money and frustration out of contacting your leads by giving you a 100% contact rate.




7. How many mobile search users will there be by 2016?


225 Million - The shift to all things mobile continues.




8. What percentage of mobile searches will result in a phone call?

61% - Today's mobile phone users are not just researching products and services online, they are taking action.


9. Phone call leads close higher than traditional online leads by a rate of...


5-10% - Traditional online leads are being replaced by insurance calls. QuoteCalls can provide these high quality calls to your agency.




10. What percentage of business owners consider phone calls to be the most valuable form of incoming leads?


66% - Incoming calls to your agency should be treated as a priority over all else.


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